Nugget, on many level is probably my favourite project I’ve done during my time at SapientNitro. Although the time and budget was as tight as any other project, I had a chance to work with a great team. The project ranged from creating a brand identity from scratch to delivering all singing, all dancing super ...
Ice cream makes people happy, and now this innovative vending machine is making Unilever’s consumers even happier – by dispensing ice cream in response to a smile. The industry-leading vending machines are part of Unilever’s ice cream mission: encouraging people everywhere to share moments of happiness. Thanks to cutting-edge ‘smile recognition’ technology, when consumers approach ...
As part of SapientNitro’s AfterDark brief we were asked to design an iPad app for Qatar Airways. The concept was to use iPad to replace current in-flight entertainment system including travel and shopping magazines. Available from the airline’s lounge, premium customers can check and schedule the entire flight experience, pre-boarding. Premium customers can chat to ...
Design entry for The Web Excellence Challenge by Microsoft and The Webby Awards. The brief was to design a mock-up for the home page, one for the product detail page, and another one for the mobiles’ category page. On top of that we were told also to consider: “…The website should come across as a credible ...
I had a chance to work on Singapore Airlines – the 5 star airline with its iconic Singapore girl and the batik dress they wear. The strategy for singaporeair.com was to immerse people in the world’s best travel experience while they are still choosing who to fly with. When people fly Singapore Airlines they experience ...
Self-service check-in kiosk concept for Virgin Atlantic. Using RFID wristband, the airline customers can check-in by simply swiping their wristband in front of the screen. On top of checking-in, customers can also change seat, choose drinks during the flight or even book a hotel for the travel.
Autotrader.co.uk is the UK’s busiest automotive web site which attracts some 10.3 million unique users per month. Because of the sheer size of the website and content, the design process took much longer than the other ones I’ve faced before. Inform and entertain: Information displayed in simple rows not column. Entertain user with touchy-feely design ...
ComHem of Sweden, supplies triple play services that include cable tv, digital television, broadband, telephone and HDTV. Together with Stockholm office, a few members from London office went over to the land of meatballs and IKEA to redesign the website. I certainly did enjoy months of living in hotel and the Diamond Elite membership status ...
Website and desktop application design concept for British Gas. The design is based on our new customer engagement model: British Gas as an energy service company. “Selling” and “Saving” energy at the same time can indeed be a tricky business. Desktop widget design:
Deliverance and diagrams – another pitch bitching night at the office. I was told many times how big this pitch was and that winning this account could mean wonders for the company. I asked that if that indeed was the case, then we should all go out for a huge team dinner if we win ...
There was a time when I was really into creating vector graphics. I still practice vector perfection daily but probably not as meticulous as when I was creating these illustrations. The idea was simple: create 3D pixel illustrations. It was used for a pitch for Channel 4 campaign – we didn’t get it. Fools!
TV ident competition for MTV Vh2. Participants were asked to produce a short TV ident around the theme of real music, ending with the logo. Hours and hours of drawing wriggly guitars and some low-tech frame by frame animation won me a £500 cheque. Nice. Guitar fretboard (the thin and long bit) are much shorter in reality. ...