Who’s this guy?
Daisoo Lee is a multi-award winning freelance art director from London. With years of experience and solid credentials in the design industry – from marketing & advertising for a major telecommunications provider to multi-channel commerce for a leading global airlines company – he is a veteran creative who understands the importance of visual communication across all touch points of a brand’s footprint.
Daisoo has also worked with various up-and-coming rich media including, mobile apps, web apps, desktop widgets and other owned media such as “smile activated vending machine”, capable of delivering dynamic solutions to the right business.
Above all Daisoo’s sunny disposition makes it a joy to work with him and also party with him outside of work.
Experience
SapientNitro
Art Director
July 2010 – June 2011
Sapient
Graphic designer
June 2008 – July 2010
Igloo
Graphic designer
March 2008 – May 2008
Gurus
Graphic designer
July 2006 – January 2008
Education
Central Satint Martins College of Art & Design
BA Honours, Graphic Design
2003 – 2006
Central Satint Martins College of Art & Design
Foundation, Art & Design
2002 – 2003
Awards & recognition
SXSW Interactive Awards
Best Kiosk / Installation 2011
Unilever Smile activated vending machine
Cannes Lions
Bronze Cyber Lion 2010
Unilever Smile activated vending machine
Campaign Big Awards
Digital – Grocery Soft Drinks & Household, Silver 2010
Direct – Grocery Soft Drinks & Household, Silver 2010
Unilever Smile activated vending machine
London International Awards
The NEW category winner, Bronze 2010
Unilever Smile activated vending machine
IAB Mixx Awards
Digital Out-of-Home, Gold 2010
Unilever Smile activated vending machine
Eurobest
Other Digital Channels, Silver 2010
Unilever Smile activated vending machine
Creative Media Awards
Outdoor or Place-Based Media, Category Winner 2010
Unilever Smile activated vending machine
Digital Out-of-Home
Most Innovative Technology/Platform 2010
Unilever Smile activated vending machine
MITX Interactive Awards
Best of Show 2010
Best use of Technology 2010
Technology Best of Show 2010
Unilever Smile activated vending machine
Summit International Awards
Emerging Media, Experiential Marketing Visionary Award 2010
Unilever Smile activated vending machine
Econsultancy’s Innovation Awards
Most Innovative New Technology 2010
Unilever Smile activated vending machine
W3 Awards
Innovation/Experimental Consumer goods winner, Silver 2010
Unilever Smile activated vending machine
The Web Excellence Challenge by Microsoft and The Webby Awards
Challenge Brief I, Runner-up 2010
IndiaTimes.com
MTV Ident Competition
Vh2, Winner 2006
MTV